|link| — Loonie And Hi C Scandal
The "scandal" involving Filipino rapper and (formerly of the group Dice & Hi-C) is a resurfaced and often debunked rumor from the Philippine hip-hop scene. While it has recently gained traction again due to comments made on local podcasts, both artists have historically denied the existence of any such video.
The scandal erupted when the beverage giant Hi-C launched a cross-promotion in Canada. As part of a massive marketing blitz, the company began a giveaway that involved placing "Loonies" (or tokens that looked remarkably like them) inside their juice boxes. The backlash was swift and multi-faceted:
6/12: Day 7: The real scandal. Someone finds a batch of Hi-C Loonies that don’t have a loon. They have a picture of a guy named Craig from Hi-C’s logistics team. Craig is just smiling. No one knows why. loonie and hi c scandal
In 1993, the Toronto Maple Leafs, a professional ice hockey team in the National Hockey League (NHL), introduced a new mascot, "Loonie," a friendly loon character meant to engage fans and promote the team. Around the same time, Hi-C, a popular juice box drink, became a major sponsor of the team. As part of their partnership, Hi-C produced special edition "Loonie" juice boxes, featuring the mascot's image.
Hi-C has threatened lawsuits for defamation against those spreading the rumors. The "scandal" involving Filipino rapper and (formerly of
Here is a breakdown of the scandal, the facts of the case, and its impact on the local music industry.
- Jean Chrétien (Prime Minister, Liberal): A scrappy, street-smart politician from Shawinigan, Quebec. Known for his "punching up" mentality, Chrétien was a brawler both literally (he famously punched a protester in the face in 1996) and figuratively.
- Stockwell Day (Leader of the Opposition, Canadian Alliance): A conservative firebrand from Alberta. Day was evangelical, socially conservative, and deeply opposed to Chrétien’s gun registry and federalism. He was seen by the Liberals as a dangerous radical.
- The House of Commons Foyer: The backstage of Parliament Hill, where MPs mix with reporters away from the formal cameras.
Impact on the Hip-Hop Community
The scandal highlighted the precarious position of artists in the Philippines' war on drugs. Impact on the Hip-Hop Community The scandal highlighted
So, was it a coin or a juice box? The RCMP had to investigate a sitting Prime Minister for assault with a "weapon"—a first in Canadian history.