Kendrick Lamar Gnx Zip Top [hot] May 2026

The text on the front of Kendrick Lamar 's custom zip-up jacket, which he famously wore during his Super Bowl LIX halftime performance, is

In that moment, Kendrick Lamar didn't make an album. He made a choice: the unheard thing is the only thing they can't water down. The zip was the seal. The top was the truth.

: A navy/grayish autobody-style jacket made from 100% cotton. kendrick lamar gnx zip top

The Back Print On the real hoodie, the car graphic is slightly distressed—it looks like a photocopy of a photocopy. The colors are muted black and dark grey, never bright white. Fakes tend to oversaturate the print or make the car outline too sharp.

When Kendrick unveiled the album on November 22, 2024, the cover art featured a grainy, low-angle shot of a 1987 Buick GNX. The merch that followed immediately borrowed from 1990s NASCAR, rally racing, and bootleg flea market tees. The result? A collection of hoodies, crewnecks, and most importantly, zip-up hoodies that look like they’ve been sitting in a time capsule from 1998. The text on the front of Kendrick Lamar

Zip-Up Hoodie: Standard black or navy zip hoodies featuring official GNX branding and tour dates are occasionally available as part of the broader tour merchandise. Official & Retail Sources

, ensuring a comfortable, premium fit that holds its shape—a hallmark of contemporary high-end streetwear. The top was the truth

The release of this merchandise followed the unexpected drop of the album on November 22, 2024. The project is noted for: